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Purolator was born 60 years ago. Today, it remains the world’s only global courier that specializes in Canada. Purolator knows Canada so well, they’re more than 97% on time. They’ve been a partner for Amazon, have renowned customer service, and deliver over 1 million parcels every single day. Despite all that, it’s been overlooked.
To help customers and businesses get reacquainted with the brand, it was time for a bolder approach: Connecting Canada is no small feat. We’re the second largest country on earth. We have the lowest population density. This wild land is 90 percent uninhabitable yet, somehow, we own the busiest road in North America. It’s not easy for Purolator to work here, but we do.
When we bring it, we bring it.
Executive Creative Director / Ron Smrczek
Head of Strategy / André Louis
Strategist / Anna Bloshimi
Associate Creative Directors / Yvette Reitner & Jake Bogoch
Art Director / Yvette Reitner
Copywriter / Jake Bogoch
Producer / Kasia Zeniuk
Account Director / Lindsay Di Tolla